iPhone 4 The Most Successful Apple Product
7/24/2010 09:43:00 AM - 0 comments
In the third quarter of 2010 which ended on the 26th of June, Apple reported a record increase of 78% in its earnings. Apple has once again broken their own record and they are reporting having made $15.7 billion in revenue so far this year. This is an estimated net quarterly profit of $3.35 billion. The breakdown of their sales is as follows.Total sales: $15.7 billion, up 61.3% year over year
Profit: $3.25 billion, up 77.6%
Mac sales: 3.47 million units, up 33%
iPhone sales: 8.398 million units, up 61.25%
iPod sales: 9.4 million units, down 7.9%
iPod touch sales: up 48%
iPad sales: 3.27 million, slightly below the Street’s consensus
The profit from the third quarter is up $4.1 billion from the second quarter and it will probably rise even further in the final quarter of 2010.
In a company statement this is what CEO, Steve Jobs had to say:
It was a phenomenal quarter that exceeded our expectations all around, including the most successful product launch in Apple’s history with iPhone 4,” said Steve Jobs, Apple’s CEO. “iPad is off to a terrific start, more people are buying Macs than ever before, and we have amazing new products still to come this year.
This end of the third quarter came just two days after the launch of the brand new iPhone 4 so it is easy to say that the last couple of days of this quarter contributed significantly to the revenue increase. The official press release is below.
Apple Reports Third Quarter Results
All-Time Record Revenue
Earnings Increase 78 Percent
CUPERTINO, California—July 20, 2010—Apple® today announced financial results for its fiscal 2010 third quarter ended June 26, 2010. The Company posted record revenue of $15.7 billion and net quarterly profit of $3.25 billion, or $3.51 per diluted share. These results compare to revenue of $9.73 billion and net quarterly profit of $1.83 billion, or $2.01 per diluted share, in the year-ago quarter. Gross margin was 39.1 percent compared to 40.9 percent in the year-ago quarter. International sales accounted for 52 percent of the quarter’s revenue.
Apple sold 3.47 million Macs during the quarter, representing a new quarterly record and a 33 percent unit increase over the year-ago quarter. The Company sold 8.4 million iPhones in the quarter, representing 61 percent unit growth over the year-ago quarter. Apple sold 9.41 million iPods during the quarter, representing an eight percent unit decline from the year-ago quarter. The Company began selling iPads during the quarter, with total sales of 3.27 million.
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